Our strategy to partnership is driven by our two core principles that bestow success: our people and our business behaviors:
- The Human factor is the cornerstone of our success. All of our people who are highly qualified and dedicated professionals, combine a results oriented approach, market expertise and multinational pharma experience with the highest integrity and business behaviors.
- We pride ourselves in being a Greek company that follows international standards in every process and every aspect of its operation.
What sets us apart: Established Reputation is the Key Differentiation Factor
Our People (track record, expertise within multinational companies)Our people, who are the best in the market, combining a results-oriented approach, market expertise and international experience, with the highest integrity and business behaviors
Culture embraces compliance / Western Management
Proactive approach to compliance and risk management. Our business conduct includes the highest level of ethics, and moral correctness. Strict ethical standards & controls permeate entire organization: Regulatory & Finance unsurpassed
Track record of execution and overall performance
Long-term, marketing driven approach to brand building. Superior launch strategy and execution
Secure: Solid credit history
Driven innovation at the customer interface
- Deliver high impact calls with efficient messages, using pre and post call analysis.
- Invest Disproportionally: Achieve the right reach and frequency to pharmacists and physicians
- Measure and enhance sales force productivity and selling skills
OTC expertise
- At Bristol-Myers Squibb build Depon (paracetamol) to a Super-Brand
- Currently working with Dermatology, Ophthalmology and Cancer OTC brands